{"id":1949,"date":"2023-11-18T15:35:26","date_gmt":"2023-11-18T14:35:26","guid":{"rendered":"https:\/\/souss.digital\/2023\/11\/salesforce-maroc-met-en-lumiere-lintelligence-artificielle-lors-du-salesforce-summit-casablanca-2023-ia-de-confiance-data-et-crm\/"},"modified":"2024-10-23T16:40:50","modified_gmt":"2024-10-23T15:40:50","slug":"salesforce-maroc-met-en-lumiere-lintelligence-artificielle-lors-du-salesforce-summit-casablanca-2023-ia-de-confiance-data-et-crm","status":"publish","type":"post","link":"https:\/\/souss.digital\/en\/2023\/11\/salesforce-maroc-met-en-lumiere-lintelligence-artificielle-lors-du-salesforce-summit-casablanca-2023-ia-de-confiance-data-et-crm\/","title":{"rendered":"Salesforce Maroc met en lumi\u00e8re l&#8217;Intelligence Artificielle lors du Salesforce Summit Casablanca 2023 : &#8220;IA de confiance, Data et CRM &#8220;"},"content":{"rendered":"<h1 style=\"background: white;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">Le Salesforce Summit Casablanca 2023, qui s&#8217;est tenu le 14 novembre, a constitu\u00e9 une \u00e9tape significative pour la discussion sur l&#8217;int\u00e9gration de l&#8217;Intelligence Artificielle (IA) au Maroc. Cet \u00e9v\u00e9nement a rassembl\u00e9 plus de 250 entreprises, dirigeants et passionn\u00e9s de technologie pour discuter de l&#8217;IA de confiance, des donn\u00e9es et du CRM. La keynote d&#8217;ouverture de Samir Naciri, SVP &amp; GM Professional Services Eastern and Southern EMEA, a soulign\u00e9 l&#8217;importance de la confiance dans l&#8217;utilisation de l&#8217;IA pour catalyser le d\u00e9veloppement \u00e9conomique.<\/span><\/h1>\n<h1 style=\"background: white;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">\u00a0<\/span><\/h1>\n<h1 style=\"background: white;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">Omar Oualif, Sales Director, African Growth Markets, a approfondi le sujet en mettant en avant l&#8217;importance de la confiance dans l&#8217;IA, en particulier dans la gestion des donn\u00e9es et les interactions client. Il a pr\u00e9sent\u00e9 l&#8217;IA comme un partenaire strat\u00e9gique capable de renforcer l&#8217;efficacit\u00e9 et la comp\u00e9titivit\u00e9 des entreprises, cr\u00e9ant une meilleure exp\u00e9rience client tout en ancrant les principes de confiance et d&#8217;\u00e9thique dans les affaires.<\/span><\/h1>\n<h1 style=\"background: white;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">\u00a0<\/span><\/h1>\n<h1 style=\"background: white;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">Le Salesforce Summit a encourag\u00e9 les participants \u00e0 envisager l&#8217;IA comme un levier de performance et un \u00e9l\u00e9ment central dans la cr\u00e9ation d&#8217;une culture d&#8217;entreprise ax\u00e9e sur l&#8217;innovation responsable et l&#8217;engagement envers des pratiques commerciales \u00e9thiques. Des sessions d\u00e9taillant le potentiel de la plateforme Salesforce, avec des t\u00e9moignages de diff\u00e9rents secteurs, ont \u00e9t\u00e9 anim\u00e9es par des experts Salesforce.<\/span><\/h1>\n<h1 style=\"background: white;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">\u00a0<\/span><\/h1>\n<h1 style=\"background: white; margin: 0cm 0cm 7.5pt 0cm;\"><span style=\"font-size: 12.0pt; color: black; font-weight: normal;\">L&#8217;\u00e9v\u00e9nement a \u00e9galement pr\u00e9sent\u00e9 les derni\u00e8res innovations de Salesforce, notamment Einstein, la plateforme combinant IA, donn\u00e9es et CRM. En encourageant un dialogue ouvert sur les meilleures pratiques et les d\u00e9fis \u00e9thiques li\u00e9s \u00e0 l&#8217;IA, le sommet a \u00e9tabli des standards de confiance et d&#8217;excellence dans son utilisation, visant \u00e0 renforcer la comp\u00e9titivit\u00e9 des entreprises marocaines.<\/span><\/h1>\n<p>Source : maghress.com<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le Salesforce Summit Casablanca 2023, qui s&#8217;est tenu le 14 novembre, a constitu\u00e9 une \u00e9tape significative pour la discussion sur l&#8217;int\u00e9gration de l&#8217;Intelligence Artificielle (IA) au Maroc. Cet \u00e9v\u00e9nement a rassembl\u00e9 plus de 250 entreprises, dirigeants et passionn\u00e9s de technologie pour discuter de l&#8217;IA de confiance, des donn\u00e9es et du CRM. La keynote d&#8217;ouverture de [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1666,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[25],"tags":[],"class_list":["post-1949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-region-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Salesforce Maroc met en lumi\u00e8re l&#039;Intelligence Artificielle lors du Salesforce Summit Casablanca 2023 : &quot;IA de confiance, Data et CRM &quot; - Souss Digital Gateway<\/title>\n<meta name=\"description\" content=\"Salesforce Maroc met en lumi\u00e8re l&#039;Intelligence Artificielle lors du Salesforce Summit Casablanca 2023 : &quot;IA de confiance, Data et CRM &quot; R\u00e9gion | Souss Digital Gateway\" \/>\n<meta name=\"robots\" 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