{"id":2372,"date":"2024-09-20T11:05:54","date_gmt":"2024-09-20T10:05:54","guid":{"rendered":"https:\/\/souss.digital\/?p=2372"},"modified":"2024-10-23T16:38:07","modified_gmt":"2024-10-23T15:38:07","slug":"lintelligence-artificielle-au-coeur-de-lafrican-digital-summit-2024","status":"publish","type":"post","link":"https:\/\/souss.digital\/en\/2024\/09\/lintelligence-artificielle-au-coeur-de-lafrican-digital-summit-2024\/","title":{"rendered":"L\u2019intelligence artificielle au c\u0153ur de l\u2019African Digital Summit 2024"},"content":{"rendered":"<div class=\"flex-1 overflow-hidden\">\n<div class=\"react-scroll-to-bottom--css-venyo-79elbk h-full\">\n<div class=\"react-scroll-to-bottom--css-venyo-1n7m0yu\">\n<div class=\"flex flex-col pb-9 text-sm\">\n<div class=\"w-full text-token-text-primary\" data-testid=\"conversation-turn-3\">\n<div class=\"px-4 py-2 justify-center text-base md:gap-6 m-auto\">\n<div class=\"flex flex-1 text-base mx-auto gap-3 md:px-5 lg:px-1 xl:px-5 md:max-w-3xl lg:max-w-[40rem] xl:max-w-[48rem] group final-completion\">\n<div class=\"relative flex w-full flex-col lg:w-[calc(100%-115px)] agent-turn\">\n<div class=\"flex-col gap-1 md:gap-3\">\n<div class=\"flex flex-grow flex-col max-w-full\">\n<div class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+&amp;]:mt-5 overflow-x-auto\" data-message-author-role=\"assistant\" data-message-id=\"65583470-e2e8-487f-88cf-50ff817de827\">\n<div class=\"markdown prose w-full break-words dark:prose-invert light\">\n<p>Organis\u00e9 par le Groupement des Annonceurs du Maroc (GAM), cet \u00e9v\u00e9nement est devenu au fil du temps un rendez-vous incontournable pour les professionnels du marketing, de la communication, du digital et des m\u00e9dias en Afrique. L&#8217;\u00e9dition 2024 offrira des keynotes inspirantes, des panels interactifs, des discussions enrichissantes, et des masterclasses avanc\u00e9es. Ces sessions permettront aux participants d\u2019\u00e9changer, d\u2019apprendre et de s&#8217;inspirer des meilleures pratiques et innovations du secteur.<\/p>\n<p>Selon Youssef Cheikhi, pr\u00e9sident du GAM, l\u2019\u00e9v\u00e9nement arrive \u00e0 un moment crucial pour le marketing digital. Avec l\u2019essor rapide de l&#8217;intelligence artificielle, les besoins des annonceurs et de l\u2019\u00e9cosyst\u00e8me marketing au Maroc \u00e9voluent. Cet \u00e9v\u00e9nement mettra en avant les derni\u00e8res avanc\u00e9es du domaine et favorisera les \u00e9changes entre fournisseurs de solutions innovantes, startups, entreprises et marques africaines, pour stimuler l&#8217;innovation et la cr\u00e9ativit\u00e9.<\/p>\n<p>L&#8217;\u00e9dition 2024 de l&#8217;African Digital Summit proposera un programme riche et vari\u00e9, structur\u00e9 autour de 8 th\u00e9matiques majeures. Parmi les sujets abord\u00e9s : l&#8217;intelligence artificielle g\u00e9n\u00e9rative, le marketing et le branding, la publicit\u00e9, la cr\u00e9ativit\u00e9, le e-commerce et le Retail Media. En plus de ces th\u00e8mes, des secteurs en pleine expansion en Afrique, comme le marketing sportif et le gaming, seront \u00e9galement mis \u00e0 l\u2019honneur.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Organis\u00e9 par le Groupement des Annonceurs du Maroc (GAM), cet \u00e9v\u00e9nement est devenu au fil du temps un rendez-vous incontournable pour les professionnels du marketing, de la communication, du digital et des m\u00e9dias en Afrique. L&#8217;\u00e9dition 2024 offrira des keynotes inspirantes, des panels interactifs, des discussions enrichissantes, et des masterclasses avanc\u00e9es. Ces sessions permettront aux [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2374,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[27,24],"tags":[],"class_list":["post-2372","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-afrique-en","category-business-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L\u2019intelligence artificielle au c\u0153ur de l\u2019African Digital Summit 2024 - Souss Digital Gateway<\/title>\n<meta name=\"description\" content=\"L\u2019intelligence artificielle au c\u0153ur de l\u2019African Digital Summit 2024 Business | Souss Digital Gateway\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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